Communications departments’ top priority is ensuring employees feel informed and connected — yet nearly three-fourths say they have problems keeping workers in the loop.
Internal silos were identified as a concern in a recent survey; 37 percent of communication professionals said it was the biggest challenge they face sharing information.
Communications professionals feel email is most effective way to communicate with their teams; however, more than half of the global workforce doesn’t have a corporate email address and cannot be easily reached by email, according to communications platform provider Dynamic Signal, which sponsored the research.
Company intranets were ranked second for effective internal communication forms, earning a place ahead of social media, break room posters and mobile apps.
For more on how communication professionals view their efforts to disseminate information to employees, review this additional information about Dynamic Signal’s “The State of Workplace Communications” report.